Feel the full power of AI in 4K

• Samsung 55″ QLED Smart TV (2024)
• Samsung’s AI powered 4K processor creates one of the best 4K experiences.
• Our 4K AI Upscaling moreover technology powered by 20 AI neural networks transforms content into near 4K picture quality.
• Our NQ4 AI Gen2 Processor optimizes both picture and sound to deliver a 4K experience whether you are streaming OTT services,

Every detail enabled by ultra-fine light control

• Samsung 55″ QLED Smart TV (2024)
• The evolution of Neo QLED advances with Quantum Matrix Technology
• Such accurate ultra-fine light control brings out great detail in both the darkest and brightest scenes.

Upscale content into a 4K experience

Our 4K AI Upscaling technology powered by 20 AI neural networks moreover transforms content into near 4K resolution.

* 4K AI upscaling may not apply to PC connection and Game Mode.

Upscale your entertainment with Samsung Tizen OS

Get more out of your TV with the latest apps & services on Samsung Tizen OS. Enjoy free live TV channels and thousands of movies with Samsung TV Plus

If you choose not to login-in, you will only be able to connect to terrestrial TV